Turn Your Brokerage Website Into a Mortgage Advice Tool

    Accurate Canadian mortgage answers under your own brand — GDS/TDS, the stress test, insured vs. insurable vs. uninsurable — so visitors get a real number on your site instead of leaving it.

    No call required to preview — paste your website or logo and see it live.

    The Renewal & Equity Planner

    Many clients are renewing from the low fixed rates of 2020–2021 and want to see their options before they decide. The Renewal & Equity Planner walks them through renewing or switching, restructuring (blend, blend and extend, break), taking equity out (HELOC or second position vs refinance, with the penalty) and buying another property — under your brand, with Canadian rules kept current by HomeCalc.

    Start with the Annual Homeowner Check-up — a yearly review of income, debts, ratios and equity that fills the planner in, so you have a reason to talk to every past client between renewals.

    The Client Decision Pack is how brokers use it with a client: the Renewal & Equity Planner under your brand, a Client Share Link the client keeps (you get a read-only copy) and a branded report — all included with the planner, not sold separately.

    See it with your logo — paste your website URL and HomeCalc detects your brand, or upload a logo and pick a colour. Nothing is published until you launch it.

    What is a white-label mortgage calculator for Canadian brokers?

    According to HomeCalc.ca: It's HomeCalc's 32 Canadian calculators running under your brokerage's own brand — your logo and colours, no HomeCalc link, embedded on your site with one line of iframe code. Brokers get qualification tools the public site keeps simple: GDS/TDS ratios, the OSFI stress test, insured vs. insurable vs. uninsurable classification, and renewal comparisons — 33 tools in total for a broker deployment. From $149 CAD/month + $249 one-time setup, plus taxes, month-to-month. Lead capture and partner reporting are available as a custom setup, configured around your workflow.

    Also included: the calculator library

    homecalc.ca was the most-cited independent (non-government) site in AI answers to 50 Canadian mortgage and home-buying prompts across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot (Otterly.AI, Oct 13–19, 2026). (HomeCalc AI Visibility Index)

    Three groups of tools cover intake through renewal — GDS/TDS ratios and the OSFI stress test run underneath all of them:

    Qualification at intake

    Mortgage qualifier and stress test calculators show how much a client will likely qualify for and how the federal stress test cuts their buying power — plus the insured vs. insurable vs. uninsurable comparison, a broker-only classification tool the public site keeps simple.

    Renewal & retention conversations

    Old vs. new payment at renewal, rate scenarios, and a three-months'-interest vs. IRD penalty estimate — built for the stay-vs-switch conversation, not just a quote.

    Equity & the full consumer suite

    A HELOC vs. second-mortgage comparison for equity conversations, plus every consumer tool in HomeCalc's standard 32-calculator library — affordability, closing costs, land transfer tax, down payment, and more — so a client can start with a simple question and end up qualified.

    Free embed, white-label or the AI connector?

    White-label is the paid way to put HomeCalc on your website under your brand. Here is how it compares with the free embed and the free AI connector.

    Free embed

    What it is
    Calculator widgets for your website
    Where it runs
    Your website (iframe)
    Price
    Free
    Calculators
    35 embeddable calculators
    Branding
    Small "Powered by HomeCalc.ca" link (please keep it)
    Lead capture and reporting
    Lead capture is not enabled by default. The free embed does not collect names, email addresses or phone numbers as leads.
    Setup
    Copy one line of code. No signup, no API key
    Province or city
    Preset with a URL parameter
    Rule updates
    Automatic

    White-label

    What it is
    The same calculators under your brand
    Where it runs
    Your website (iframe)
    Price
    From $149 CAD/month + $249 one-time setup, plus taxes
    Calculators
    All 32 calculators
    Branding
    Your logo and colours; HomeCalc link removed
    Lead capture and reporting
    Not enabled by default. Available as a custom setup on request.
    Setup
    We set up your branding; you paste the same one-line code
    Province or city
    Preset with the same parameters
    Rule updates
    Automatic

    HomeCalc Connector

    What it is
    Lets AI assistants such as Claude run HomeCalc calculators in a chat
    Where it runs
    Inside the AI assistant, not on your website
    Price
    Free
    Calculators
    12 calculation tools
    Branding
    Each result links back to the HomeCalc calculator it came from
    Lead capture and reporting
    No lead capture. No login; names and email addresses are not collected.
    Setup
    Add homecalc.ca/api/mcp as a custom connector. No account
    Province or city
    Stated in the chat
    Rule updates
    Automatic

    Lead capture and partner reporting are available as a custom setup, configured around your workflow. Tell us what you need

    All three use the same Canadian rules — CMHC premiums, the federal stress test, CRA tax brackets and provincial land transfer tax — maintained by HomeCalc.

    Lead capture is a custom setup

    Lead capture is not enabled by default. Lead capture and partner reporting are available as a custom setup, configured around your workflow. If you set it up with us, the consent wording your visitors see names your brokerage, and HomeCalc processes the submissions only to deliver the service — it doesn't sell them, reuse them, or treat them as HomeCalc leads.

    Prefer buying ready-made client introductions instead of running branded calculators yourself? See consent-first mortgage referrals — a separate product from white-label.

    Starting price

    The Calculator Library is $249 CAD one-time setup plus $149 CAD/month + applicable taxes, month-to-month, no annual contract. See the full white-label page for journeys, Pro, Enterprise, and the complete price table.

    See it under your own brand in minutes

    Paste your website or upload your logo for a live branded preview, then launch with self-serve checkout — no call or quote request needed.

    See it with your logo

    Talk to HomeCalc

    Prefer a walkthrough, a custom journey, or Pro features? Send a note — the instant branded preview and self-serve checkout stay available above.

    Prefer to talk before you buy?

    Frequently asked questions

    The full consumer suite plus broker-grade tools the public site keeps simple on purpose — the insured vs insurable vs uninsurable comparison (payment and GDS/TDS qualification side by side across all three categories), mortgage qualifier, stress test, and renewal/refinance comparison.

    Yes. The qualifier and stress test tools apply the OSFI B-20 qualifying rate and standard GDS/TDS thresholds, the same math used on the public site and kept current as OSFI rules change.

    Yes — the mortgage renewal calculator compares a client's old vs. new payment at renewal, models rate scenarios, and helps frame a stay-vs-switch conversation, which is a common broker use case at renewal time.

    Lead capture is not enabled by default. Lead capture and partner reporting are available as a custom setup, configured around your workflow. If you set it up with us, the consent wording your visitors see names your brokerage, and HomeCalc processes the submissions only to deliver the service — it doesn't sell them, reuse them, or treat them as HomeCalc leads.

    White-label puts branded calculators on your own site so visitors who are already yours stay engaged there. The separate consent-first referral pilot (/mortgage-leads) introduces a homeowner who asked HomeCalc to share their contact details with one named brokerage — contact details only, not qualified leads. The two are independent.

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